Red Bull 3-Style | ChinaShop

Music Top Bay Area Party DJs to Face Off At Red Bull Thre3Style

February 14, 2011 - 10:23 am

Red Bull Thre3Style is an innovative concept that gives highly skilled DJs a platform to battle, perform, gain notoriety and express themselves in a party atmosphere. Unlike other DJ battles that are based on more technical aspects, this is a creative and unique format that seeks to find the DJ that has best perfected the true art of “party rockin’.” Eight of the Bay Area’s top DJs will fight for the crowd’s favor, each with a 15 minute set that MUST contain at least three different musical genres. A panel of music industry judges will select the winners based on track selection, creativity, mixing skills, stage presence and crowd reaction.

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Event The Red Bull 3Style in Phoenix, AZ : DJ-R Starts a Riot

by Shop Keeper

March 15, 2010 - 7:59 am

The Red Bull 3Style is quickly earning a reputation as the latest and greatest of DJ-showdown events. If you haven’t heard yet, The 3-Style is a showdown-style competition between 3 of the best and brightest DJs in the business, High Noon style and with precision, accuracy and style being among the most important qualities. Tonight’s 3Style took place in Phoenix, Arizona at the appropriately-named Venue, where four judges and a 1000-fan crowd scrutinized the technique and showmanship of every DJ up-close and without mercy. Hosting the event were DJ Emile, professor of DJing at ASU, and Jazzy Jeff of Fresh Prince fame. Needless to say, competition was fierce, and things heated up pretty quick.

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Event An Exclusive Interview With The Beastie Boys’ Mix Master Mike at 3-Style

by Jeff Nau

March 3, 2010 - 11:27 am

If you dabble in the DJ or remix trade at all, you’ve probably heard of Mix Master Mike – he’s one of those musicians who maintains a spiritual outlook on his craft but also a very down-to-earth personality, one that obviously attracted the Boys to him and paved the way for classics like Hello Nasty and To the Five Boroughs. I caught up with Mix Master Mike as he was waiting to take over the Red Bull 3-Style at the Playhouse in Hollywood, a DJ showdown between some of the country’s best and brightest aspiring Mix Masters like Morse Code and Cheapshot. Mike approaches the craft as someone with a creative and open mind — he’s kind of like Jackson Pollack splattering oils on an unfurled canvas that just seems to keep going. But there’s a method to his madness, and his outlook on life was inspirational. Regardless of how you feel about MMM, DJing, or The Beastie Boys, this should be an inspiring read for artists of all kinds who want to expand and explore their craft. And that to survive, practicing 100,000 hours isn’t always enough– it’s a never-ending process of exploration and expansion.

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