At a time when the collapse of the music business has become a cliche and the major labels objects of derision, Chester French, a duo of Harvard grads whose names are neither Chester nor French, may well be the exception that proves the rule.
The two guys, Max and D.A., are one of those six-years-in-the-making overnight successes who turned their dorm-room obsession with mixtapes and pop music into a career the old-fashioned way: one fan at a time. In true Cinderella fashion, a few of those fans were famous, as in Kanye West, Jimmy Iovine and Pharrell, whose label, Star Trak, released their first album, Love the Future, on April 21.
