Ace Hotel is definitely the place to stay if you ever find yourself in Portland, Seattle, Palm Springs or New York City. Their offbeat, nouveau-bohemian interior design has been attracting artists, designers, geeks with style & international jet setters — you know, people just like you — since 1999. The New York City location has morphed into something beyond just a place to rest your head.
On any given day, you’ll find the lobby teeming with the meticulously disheveled, sunken into plush armchairs with cups of Stumptown coffee or staring seriously into glowing MacBooks. In addition to Stumptown Coffee Roasters, there’s a restaurant by the owners of The Spotted Pig called The Breslin which serves incredible British-inspired cuisine. And soon there will be an Opening Ceremony boutique to satisfy all your shopping urges. Talk about a one-stop shop!
With a sprawling, 8-level boutique in Tokyo’s Shibuya district as well as a rabbit warren-esque location in Los Angeles, Opening Ceremony has made a name for itself as a painstakingly-curated store for the style obsessed.
They collaborate with designers to create individual shops within the store, which gives each label the ability to differentiate & brand themselves however they wish. In addition to hosting designers such as Alexander Wang & The Row, Opening Ceremony has also conjured up collaborations with Pendleton, indie style icon Chloë Sevigny & industry darling Rodarte. While Opening Ceremony already has a location in New York City, this one will be very different. Owners Humberto Leon & Carol Lim said that they tried to think of what they would want on hand if they lived in a hotel, & plan to stock the boutique accordingly.
What does this mean for the discerning traveler? It means that in addition to a selection of the very best & most stylish clothing (Hussein Chalayan & Christopher Kane, anyone?), you’ll also be able to buy condoms by Proper Attire, fantastic toothpaste, toiletries by Proenza Schouler and a range of snacks, including imported potato chips & “the best gummies from France.” The Leons said they plan on installing a McSweeney’s bookshop, too — which means you no longer need to resort to the Gideon Bible for bathtub reading. Very thoughtful! Opening Ceremony is set to open in Ace Hotel’s New York City location in February 2010. We can’t wait.
Words by Gala Darling
